Brand Marketing & Community Growth Intern

About Katalina Luxe
Katalina Luxe is a modern luxury jewelry brand redefining sophistication for the confident, style-forward woman. As we scale, we are focused on strengthening our brand presence, increasing online sales, and expanding locally through strategic campus and community partnerships.

We are seeking a motivated, organized, and creative intern to support brand awareness, influencer recruitment, and on-the-ground marketing efforts, particularly within the Orlando area.

Role Overview
This intern will play a key role in helping Katalina Luxe grow visibility and sales by recruiting student influencers, supporting social media and brand initiatives, assisting with pop-up events, and helping identify local expansion opportunities. This is a hands-on role ideal for a student interested in marketing, branding, fashion, or entrepreneurship.

Key Responsibilities

Campus Influencer & Ambassador Recruitment

Recruit and manage college students to serve as Katalina Luxe brand ambassadors and content creators

Identify relevant campus organizations, fashion groups, and student leaders for partnerships

Coordinate gifting, content guidelines, and tracking influencer deliverables

Social Media & Brand Support

Assist with social media scheduling, captions, and engagement

Support content planning for Instagram, TikTok, and campus-based promotions

Help source and organize UGC and ambassador content

Pop-Ups & Local Brand Activations

Support planning and execution of on-campus and local Orlando pop-up events

Assist with outreach to vendors, boutiques, salons, and event hosts

Help with setup, breakdown, and customer engagement at events

Brand & Operations Support

Assist with documenting SOPs for influencer outreach, pop-ups, and social media processes

Help organize marketing assets, contact lists, and internal trackers

Research local opportunities for brand exposure and sales growth

Ideal Candidate

Currently enrolled college student in marketing, communications, fashion, business, or related field

Strong interest in branding, social media, and influencer marketing

Organized, proactive, and comfortable communicating with peers and partners

Familiar with Instagram, TikTok, and campus culture

Based in or near Orlando preferred

What the Intern Gains

Real-world experience building a luxury brand

Hands-on exposure to influencer marketing, events, and operations

Portfolio-ready work and resume-building experience

Opportunity to grow into a paid brand ambassador or contractor role