Content Creator

Job Title: Content Creator (Multi-Brand)
Department: Marketing
 Reports To: Director of Marketing
 Employment Type: Full-Time
 Work Model: Hybrid (San Antonio HQ + remote flexibility)

About the Role
We are seeking a versatile and highly creative Content Creator to support multiple music-industry brands in the musical instrument categories. This role blends creativity with strategy: you will develop ideas, plan content, shoot and edit videos, and craft compelling social-first storytelling tailored for each brand’s identity and audience.

The ideal candidate has strong video production skills, a deep understanding of social platforms, and the ability to organize and prioritize work across multiple product lines and brand voices.

Responsibilities

• Ideate and pitch content concepts for each brand with clear strategic reasoning behind every piece.
• Plan, shoot, and edit high-quality video and photo content for social media, e-commerce, product launches, artist features, and campaigns.
• Collaborate with the marketing team to develop content strategies aligned with brand goals and KPIs.
• Adapt content formats and messaging for platforms such as Instagram, TikTok, Facebook, YouTube, and emerging channels.
• Maintain organized project files, production schedules, and content calendars across several brands.
• Ensure brand consistency while tailoring tone, style, and messaging for each brand’s unique audience.
• Attend shoots, artist sessions, events, and product demonstrations as needed.
• Stay on top of platform trends, music-industry culture, and best practices in social content creation.
   

Required Skills & Qualifications

• Proven experience creating content for brands, preferably in music, entertainment, instruments, or lifestyle categories.
• Strong video editing skills (Adobe Premiere, Final Cut, or similar).
• Ability to shoot high-quality video and photo content using DSLR/mirrorless cameras and mobile workflows.
• Strong understanding of social media platforms, trends, formats, and metrics.
• Excellent organizational and time-management skills; ability to juggle multiple brand priorities simultaneously.
• Creative thinker with the ability to articulate the “why” behind each content idea.
• Comfortable working in a collaborative, fast-paced environment.
   

Preferred Qualifications

• Experience working with artists, musicians, or music gear.
• Graphic design basics (Photoshop, Illustrator, Canva).
• Familiarity with project management tools like Trello, Jira, Asana, or Slack.
• Ability to travel occasionally for shoots, events, or artist content days.

Why Join Us
You’ll be creating content at the intersection of music, culture, and craftsmanship—supporting some of the most respected percussion brands in the world. This is a chance to shape the visual identity of multiple brands and build highly visible work seen by artists, partners, and communities across the globe.