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Marketing Associate

Academic Programs International
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We are seeking a dynamic and motivated Marketing Associate Intern to join our team. The ideal candidate will possess strong analytical skills, creativity, and a passion for marketing and digital media. This role will involve developing and executing marketing strategies, researching trends, building partnerships, creating engaging content, and contributing to the growth of our brand across various platforms.

  • Key Responsibilities
    • Conduct In-Depth Market Research
    • Analyse market trends, audience preferences, and competitor strategies to identify growth opportunities.
  • Develop Marketing Strategies
    • Work with the marketing team to develop comprehensive marketing strategies aimed at increasing brand awareness, engagement, and followership.
  • Create Engaging Content
    • Generate creative and compelling content across multiple platforms, including social media, website, and other digital channels
  • Build Partnerships
    • Collaborate with external partners to expand our reach and establish mutually beneficial relationships
  • Execute Marketing Campaigns
    • Plan and execute marketing campaigns to promote IBTimes content, products, and services effectively.
    • Utilize TikTok for Marketing
    • Develop and execute TikTok marketing strategies, including creating and posting engaging videos to increase brand visibility and engagement on the platform.
    • Stay Updated on Trends
    • Stay informed about industry trends, platform updates, and emerging technologies to ensure our marketing efforts remain relevant and effective.
  • Content Gathering and Creation
    • Research and gather content from various sources and collaborate with the content team to create engaging videos, graphics, and other multimedia content.
  • Decision Making
    • Demonstrate strong decision-making skills in assessing marketing performance metrics, adjusting strategies as needed, and optimizing campaign effectiveness.
  • Strategies for Follower Growth
    • Implement strategies to increase followership and engagement across all social media platforms, including but not limited to TikTok.

Qualifications

  • Currently pursuing or recently completed a degree in Marketing, Business Administration, Communications, or a related field (preferred).
  • Strong analytical and problem-solving skills.
  • Excellent written and verbal communication skills.
  • Creativity and ability to think outside the box.
  • Familiarity with social media platforms, particularly TikTok, X, Linkedin, Reddit etc. Proficiency in content creation tools and software.
  • Ability to work independently and as part of a team.
  • Proactive attitude and willingness to learn.
  • Prior experience in marketing or digital media is a plus.

ABOUT THE ORGANIZATION

We are a modern digital business publication, oriented to the British market, part of a portfolio that includes 4 other editions published independently in 4 countries. We deliver news to an audience of over 15 million people every month. Our mission is to seek the truth in its areas of coverage and to promote freedom. Our editorial coverage focuses on the drivers behind the transformation of the global economy.

ADDITIONAL BENEFITS

On-site Supervision and Support

Our internships include 24/7 on-site staff to support students working and living abroad. All students will also report to a supervisor at their internship site. Supervisors provide and oversee daily tasks, introduce the intern to team members, and mentor the intern in organizational agility, skill acquisition, and career readiness. Interns complete a midpoint and final evaluation, and supervisors complete a final evaluation of their interns. All work responsibilities and projects are approved in advance. 

Academic Credit

Students on an internship have the opportunity to enroll in their home university for credit, or enroll in a course through API to transfer back to their university for credit. Email support-internships@apiexperience.com for more information and a syllabus.

Housing and Excursions

Housing and excursions are included in your internship and will be selectable during the application process. 

Visa Sponsorship

This position does not offer visa sponsorship for non-US citizens 

Visa Sponsorship (London, Edinburgh, Sydney only)

Selected candidates will be responsible for obtaining a temporary work visa with support from API, please note that this has an additional expense on the candidate. For more information visit our visa page