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Digital News Manager

Digital News Manager

Nexstar Media Group, Inc. owns America’s largest local broadcasting network, offering extensive opportunities across news, sales, operations, and digital media. Joining Nexstar Nation means access to hands-on experience, professional growth, and nationwide resources. Learn more at www.Nexstar.tv.

At WDHN, you’ll gain practical skills in equipment use, storytelling, production, and on-air work. As a community-focused station, we provide real responsibility and visibility, helping you build a strong résumé and launch or advance your career in broadcasting and media.

Southeast Alabama offers convenient travel options and an excellent quality of life. Enjoy easy access to Gulf Coast beaches, Florida’s Panhandle, and major cities like Atlanta, Birmingham, and Mobile—all just a few hours away—making it a great place to live and work.

EEO Statement:
Equal Opportunity Employer Minorities/Women/Veterans/Disabled

Job Description:

Produce digital and social content, including copy and video.

Research, report, write and edit stories for web and other digital platforms.

Oversee and improve daily digital editorial content with the goal of increasing user interactivity and traffic--particularly users in the local DMA.

Achieve digital goals.

Assist team in curating a steady stream of high-interest local content that is packaged and promoted in a way that maximizes engagement and repeat site visits.

Review copy and correct errors in content, grammar and punctuation, following prescribed editorial style and formatting guidelines to ensure content meets company standards for journalistic integrity and production quality.

Trains, coaches, and manages team of local digital journalists

Evaluate website analytics and observe traffic trends as part of daily and long-term decision making for audience growth strategy.

Work with news director to craft and execute a digital strategy to grow distribution platforms to maximize readership, engagement, and video views.

Responsible for meeting local site KPI goals.

Promotes news content on social media

Serve as a bridge between digital and broadcast in the local newsroom.

Create opportunities to market digital content on broadcast and use social media and website to build and reinforce brand recognition and drive viewers to television.

Monitor all forms of major local, state and national media (print, TV, digital, blogs, social) for breaking news, trending and exclusive stories that will grow engagement and drive and build local, local traffic.

Respond positively to feedback.

Some schedule flexibility (nights, weekends).

Flexibility to perform various other duties as assigned. 

This position reports to the News Director.