Content Strategy Summer Intern
Position: Content Strategy Summer Intern
Location: New York, NY or Tampa, FL
Department: Marketing – Content Strategy
Reporting to: Senior Content Strategy Manager
FLSA Status (US Staff only): Non-Exempt Full Time Summer
VanEck is a privately held global asset management firm founded in 1955. We develop forward-looking, intelligently designed, active and ETF strategies that strengthen long-term portfolios. We will provide qualified individuals with outstanding education and growth opportunities. If you are a high-energy individual with a strong work ethic, excellent team skills and outstanding communication skills, we would like to speak with you.
VanEck’s Summer Intern Program provides exposure across the firm through educational, mentorship and networking events. As an Intern, you will interact with the firm’s senior management, gain an understanding of the financial services industry and learn critical business skills. Our internship program will build more than just your resume — it will challenge your knowledge, build your network and drive your career path. Our program spans 10 weeks and typically runs from June 1 – August 7. If you are looking to gain valuable hands-on experience while working with talented individuals, apply now!
The Content Strategy team at VanEck is responsible for the creation and implementation of content and messaging, content syndication, channel marketing, earned and paid media, social media and SEO strategy. The team works closely with various departments including Product Management, Digital Marketing and Sales. Our goal as a team is to grow the business by developing high quality, engaging content and delivering it to the appropriate audience.
Essential Duties and Responsibilities
Includes the following, other duties may be assigned as needed:
- Assist in content creation, including writing and editing for blogs, emails, videos and social posts to amplify VanEck’s investment products and thought leaders
- Support out-of-home marketing activations including airport placements.
- Research topics for upcoming content, including guests for the VanEck Trends with Benefits financial podcast, SEO keywords, market trends and competitors
- Support the social media process by writing posts, filming videos, overseeing the review processes, creating images and analyzing performance
- Provide video production support, including light editing, extracting short clips and script review
- Collaborate with sales and marketing to understand how an asset manager utilizes different strategies to market to each investor type (individuals, financial advisors, institutional)
- Analyze data, such as social media metrics, content engagement and earned media reports, and develop recommendations
Qualifications
- Interest in financial markets and willingness to learn
- Strong writing, proofreading and communication skills
- Pursuing a degree in Business, Economics, Advertising, Marketing or Journalism, preferred
- Basic knowledge of SEO, advertising, video editing preferred
- Understanding of various social media platforms, including LinkedIn, TikTok, YouTube and Instagram
- Ability to apply common sense understanding to carry out instructions
- Working knowledge of Microsoft Word, Excel, PowerPoint, Canva, ChatGPT
Education and/or Experience
- Currently entering junior level (3rd year) or beyond within a 4-year college program
- Some experience within a corporate environment is helpful but not required
Competencies
To perform successfully and gain the most from this internship, an individual should demonstrate the following competencies:
- Professional demeanor
- Time management
- Enthusiasm
- Detail-oriented
- Team player who can collaborate with others
- Organized, proactive and eager to learn
Compensation
- The maximum hourly rate for this position is $25 an hour
VanEck is committed to treating all applicants and employees fairly and to providing equal opportunity in compliance with applicable federal, state and local laws. VanEck does not and will not discriminate against any employee or applicant for employment on the basis of race, religion, ancestry, color, gender, gender identity, pregnancy, age, physical or mental disability, national origin, marital status, sexual orientation, citizenship status, covered-veteran or military status, genetic information, and/or any other factor protected by law.