Social Media and Marketing Intern

Location: Remote (Preference for NYC-based)

About Us

Retrofit is a YC-backed, female-founded early startup revolutionizing sustainable fashion through AI. Our mission is to make secondhand shopping easy, magical, and fun. Our founding team is focusing on improving our AI tech, so you will have full control of our social media and marketing strategy. 

We’ve grown our Instagram from 500 → 4,000 followers in just the last two months, and we’re just getting started. Now, we need your creativity and expertise to help us hit 10,000 and beyond.

The Role

We’re looking for a creative, self-driven Social Media & Marketing Intern (ideally NYC-based) who lives and breathes content. This role isn’t just about posting, it’s about building a movement. You’ll help shape the voice of Retrofit, create content that resonates with our vintage-loving community, and grow our reach across Instagram, TikTok, and beyond.

While much of the work is remote, you’ll also get to attend vintage stores and markets across NYC, capturing content and spotlighting the secondhand community IRL. You'll also have access to our office in Soho. 

What You’ll Do

Grow our social media presence: Plan and execute creative campaigns to drive followers, engagement, and sales.

Create scroll-stopping content: Produce and edit short-form video, graphics, and posts that feel native to Instagram & TikTok.

Tell the stories of vintage: Visit thrift and vintage stores/markets in NYC, interview shop owners, and create content that highlights their unique inventory.

Partnership: Partner and execute campaigns with influencers and UGC creators. 

Email and text campaigns: Make retention email and text campaigns. 

Popups: We will have multiple popups during the school year where you will have the opportunity to advertise the event through partiful, posters, outreach, etc. 

Experiment & analyze: Test new formats, track what performs best, and iterate quickly.

Work directly with the founders: Collaborate to refine brand voice, campaigns, and growth strategies.

Qualifications

Demonstrated experience running or growing social media accounts — whether for yourself, a brand, or an organization. (We want to see your creative work!)

Strong video creation & editing skills; comfort with tools like Canva and CapCut

Passion for sustainable fashion, vintage, and the NYC thrift scene.

Outgoing, curious, and ready to jump into a fast-moving startup environment.

NYC-based (preferred) and available for in-person shoots and events.

Why Join Us?

Be part of an innovative company transforming how people shop vintage.

Directly own growth — your work will be seen by hundreds of thousands and help shape our brand.

Access to 1:1 mentorship from the founders and exposure to the YC startup network.

Hands-on startup experience with the potential to convert into a full-time role.