Event Internship with Marketing Focus

Raise the Tree and the Pumpkin Patch 

EVENT INTERNSHIP (with marketing focus)

September 15 - December 15

 Raise the Tree began in 2009 as a Christmas tree delivery service in Knoxville, TN. Today, it offers both doorstep delivery and a “Magical Christmas Tree Farm” experience—one that’s deeply family-focused and rich in traditions: from engagements to a baby’s first Christmas to annual family photos, the farm invites joy and memory-making. Rooted in community, Raise the Tree donates 10% of its proceeds to local nonprofits—over $60,000 raised to date—reflecting its commitment to generosity alongside the festive spirit.

ROLE OVERVIEW

This internship is an event operations role with leadership training and with a mix of marketing exposure. You’ll get hands-on experience engaging with the community, while also helping to run our Pumpkin Patch (Sept–Oct) and Raise the Tree Christmas Tree Sale (Nov–Dec). There will be options for creating content and managing social media as well.

RESPONSIBILITIES

Pumpkin Patch (Sept 22 – Oct 26, open daily 1–6pm, 2-3 days per week):

• Arrive 15 minutes early to set up.
• Prepare customer areas: pull out checkout supplies, carts, set up kids’ painting station, and hot water for free apple cider.
• Capture and post photos/videos to social media during downtime.
• Monitor pumpkins and décor to keep displays lively and fresh; remove any rotting pumpkins/flowers.
• Water mums and other flowering annuals as needed.
• Operate the Square Point of Sale reader for pumpkin, gourd, and flower sales.
• Greet customers with a cheerful, energetic attitude and answer basic questions.
• Share information about Seeds of Change and Raise the Tree with visitors.
• Pack up and close checkout station at 6pm; lock up gates.
• Assist with generator use for power and hot water when needed.

Raise the Tree (Nov 24 – Dec 14, or until sold out, 3-4 days per week):

• Assist with setup and grand opening weekend (Black Friday launch).
• Serve as cashier or greeter, helping customers with tree purchases.
• Manage and post active social media updates throughout the event.
  Capture photo and video content to highlight the event experience.

Marketing & Digital Content (Ongoing throughout the internship):

• Plan and manage Instagram content for both Pumpkin Patch and Raise the Tree.
  Create and schedule posts that highlight customer experiences and community impact.
• Support design and promotional needs during November “down weeks.”
• Assist with storytelling that connects events to our broader mission.
• Calendar of Events for both pop ups to include Fall Festival (Oct 18-19), Food Trucks, Santa Claus. 
• Marketing strategy for connections between Pop Ups and sister company Seeds of Change. 

Qualifications

• Currently pursuing or recently graduated with a degree in Marketing, Communications, Business, or related field.
• Strong communication and people skills; enjoys engaging with the public.
• Creative eye for photography, video, and social media content.
• Organized, dependable, and comfortable managing multiple tasks.
• Willingness to work weekends and afternoons during the Pumpkin Patch season.

Bonus Skills:

• Experience with Instagram, Canva, Adobe, graphic design, or video editing.
• Event, customer service, or cashier experience.
• Leadership and management experience

Internship Details

• Location: 2221 Topside Rd Louisville, TN (on-site at Pumpkin Patch and Raise the Tree; occasional remote work for marketing tasks).
• Schedule:
  
  • Pumpkin Patch: Sept 15–Oct 26  (15 hrs/week).
  • Marketing support: Early–mid November (5 hrs/week).
  • Raise the Tree: Nov 24–Dec 15,  (15 hrs/week).
• Commitment: Approx. 12 weeks, averaging 10–15 hrs/week.

Compensation: $1000 per month (plus tips, which are not expected but can be significant during Raise the Tree)

Note we are looking for 2-3 positions to fill that will alternate shifts. One role will be more marketing heavy, and the other more operations alone.