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Account Executive

www.joinground.com
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About Ground

💡 Ground is the AI revenue engine for consumer brands. We uncover untapped revenue by automating high-performance email, SMS, and on-site experiences that convert shoppers into lifelong customers. We help brands go from “blast-and-pray” to predictive and precise—without needing to lift a finger.

We power 100+ brands and process over 4 billion data points monthly to drive conversion, retention, and growth. Backed by world-class investors including Techstars, Ulu Ventures, Female Founders Fund, and top-tier angels, Ground is building the future of AI-first commerce.

Our Mission: Elevating businesses worldwide by uncovering their hidden potential

 

🚀 The Opportunity

We're hiring an Account Executive (AE)—a scrappy, resourceful, and ambitious seller who can close deals like a founder. You'll be on the frontlines of our go-to-market motion, selling a product that’s already delivering results and loved by brands.

This isn’t a paint-by-numbers sales role. You’ll build pipeline, run founder-style discovery calls, and close deals with minimal structure. You’ll help shape our sales motion, experiment with messaging, and be trusted to bring in the right customers.

You will work directly with the founders and early customers. If you’ve ever wanted to be part of building the next breakout SaaS company, this is your shot.

🧠 What You’ll Do

  • Own the full sales cycle — prospect, qualify, demo, close
  • Run founder-quality discovery calls: strategic, consultative, value-focused
  • Manage a pipeline of fast-moving SMB and mid-market deals
  • Collaborate closely with the co-founders and sales lead to refine ICP, messaging, and playbooks
  • Work cross-functionally with Customer Success and Product to ensure seamless handoffs and implementation
  • Be the voice of the customer, constantly sharing market feedback and competitive insights
  • Help build internal sales processes, CRM hygiene, and outbound cadences
  • Represent Ground at events, customer meetings, and happy hours — IRL and virtual

🎯 Who You Are

✅ You’d Crush This If You:

  • Would buy from yourself — you're likable, credible, persuasive
  • Thrive in ambiguity — you're scrappy and don’t need hand-holding
  • Have experience in high-velocity sales to SMB or mid-market clients
  • Understand the ecomm brand buyer and speak their language
  • Obsess over customer value, not just features
  • Are driven by results and have a track record of consistently beating quota
  • Embrace feedback like oxygen and adapt quickly
  • Ask smart, strategic questions that uncover pain and urgency
  • Have a founder's mindset — you think like an owner and move with urgency
  • Can speak to metrics like CAC payback, conversion rates, AOV, LTV

Bonus Points If You Have:

  • Sold to Shopify merchants or DTC brands
  • Worked at a startup before Series A
  • Experience with tools like Shopify, Klaviyo, Postscript, Attentive, etc
  • Created your own outbound cadences or messaging from scratch

📉 Red Flags (We Respectfully Pass If):

  • You blame past performance on “bad leads” or “weak product”
  • You need a big brand to close deals
  • You talk more about features than customer outcomes
  • You haven’t done your homework on Ground before the interview

💡 Why Join Ground

  • Build something big early: You’ll be one of the first sales hires shaping a generational SaaS company
  • Own real equity: Join a venture-backed rocketship with meaningful upside
  • Learn from the best: Work with ex-VCs, seasoned operators, and top-tier investors
  • Go global: We've held retreats in Barcelona, Munich, Portugal, and Montreal (you’ll help choose the next one)
  • Work with incredible brands: Our customers are some of the most exciting DTC companies in beauty, wellness, and personal care

🧬 Our Values

<aside> 💡 Company values:

  • Ubuntu: “I am because we are”
  • Excellence through intellectual humility
  • Move with urgency and focus
  • Challenge limits and think critically
  • We value differences </aside>

What we offer

  • 💰 Competitive compensation package including base salary, uncapped commission, and equity. On-Target Earnings (OTE) range from $200k to $300k.
    • This range reflects the opportunity to earn significant upside through performance, with equity aligning incentives for long-term growth.
  • 🩺  Benefits: Excellent medical, dental and vision benefits
  • 🗽Location: New York City/ Remote
  • 🌍 Offsite Retreats: We’ve been to Barcelona, Munich, Portugal, and Montreal - decide where we go next!
  • 🍣 Team activities: Lunches, dinners
  • 🏝️ Unlimited PTO
  • 🕸️ Access to a world-class network: You'll gain invaluable insights from legendary investors, operators, and leaders. You'll also be exposed to the minds behind venture studios that built Liquid Death, as well as investors from Serena Williams' fund, Initialized, and 776, founded by Garry Tan and Alexis Ohanian.

We keep a lean team, and this is a rare opportunity to join us in building a generational company - you'll learn a lot, build cool products, and grow as our company scales! We love having many voices and diverse backgrounds shape our work and culture. Most importantly, if you like fast growing growth curves… you will soon be celebrating and be part major milestones in coming months! 💸🚀📈

📨 Ready to Apply?

Shoot your CV to hello@joinground.com

Include a short note or Loom video on why you’d buy from yourself — and why you’d bet on Ground.