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Ronald McDonald House Charities of Central Texas Position: Creative Content Social Media Internship

Stipend: Paid Internship

Dates of Position: Fall 2025

Time Commitment: 15-20 Hours Weekly
 

Social Media  Intern – Ronald McDonald House Charities of Central Texas

Are you passionate about storytelling? Do you love using your creativity to make a difference in the lives of others? Do you have innovative ideas and a drive to reinvent the social media landscape for non-profits through visual media? If so, this internship is the perfect fit for you!

As a Social Media Intern at Ronald McDonald House Charities of Central Texas, you’ll work closely with the Creative Content Manager to help share powerful stories that support our mission. This hands-on internship offers experience in content creation, short-form video, social strategy, analytics, and influencer engagement, while making a meaningful impact.

Key Responsibilities:

  • Execute RMHC CTX’s social media strategy under the guidance and supervision of the Creative Content Manager.
  • Manage and maintain content across Instagram, Facebook, TikTok, and Twitter (X), ensuring consistent voice, visuals, and messaging.
  • Create and schedule 4–6 weekly posts, including Reels, Stories, carousels, and short-form videos.
  • Edit and produce platform-optimized video content for social-first storytelling.
  • Write mission-driven captions that reflect RMHC CTX’s voice and resonate with key audiences.
  • Monitor trends, hashtags, and engagement strategies to keep content relevant and culturally attuned.
  • Assist with local influencer outreach and community content collaborations.
  • Track analytics and report on performance to help shape future strategy.
  • Stay informed on social media best practices and contribute ideas for campaigns and storytelling.
  • Other duties as assigned.

Skills & Experience:

  • A genuine interest in nonprofit work and a passion for supporting the mission of Ronald McDonald House Charities of Central Texas.
  • Must be a junior or senior college student in good academic standing, pursuing a degree in Communications, Film, Digital Media, Journalism, Marketing, or a related field.
  • Must maintain an active personal presence on social media and demonstrate understanding of current platform trends and user behavior.
  • Familiarity with the Austin-area nonprofit landscape and the tone, storytelling, and content styles common within it.
  • Proficient in short-form video editing tools (CapCut, Adobe Premiere, Final Cut Pro, etc.) and comfortable creating content independently and collaboratively.
  • Strong writing and visual communication skills, with attention to detail in tone, captioning, and formatting.
  • Experience using or willingness to learn analytics and social scheduling platforms (e.g., Hootsuite, Sprinklr, Sprout Social, Meta Business Suite).
  • Ability to meet deadlines, take initiative, and adapt quickly in a fast-paced, collaborative environment.

Why You’ll Love This Internship:

  • Use your creative skills to support a meaningful cause that impacts families in need.
  • Gain real-world experience in a dynamic, fast-paced digital marketing environment.
  • Get the opportunity to bring your innovative ideas to life through various digital media projects.
  • Work alongside a passionate team, learning from professionals in digital marketing, video production, and creative content.