Assistant Manager, Marketing
Join FitRec’s energetic, motivated team and make a difference in the wellness of the BU community. The Assistant Manager, Marketing is responsible for supporting the management of all marketing and communications for the Department of Physical Education, Recreation & Dance. Key responsibilities include managing social media, promoting programs to the campus and broader community, addressing the marketing needs of internal and external clients, and executing a strategic marketing plan to meet revenue and participation goals.
This position also involves hiring and supervising a team of student creatives, providing guidance and oversight on their deliverables across a wide variety of media. Additionally, the Assistant Manager, Marketing is responsible for producing and distributing regular analytics reports to measure customer engagement and evaluate the effectiveness of strategic marketing initiatives. BU Salary Grade 46
Required Skills
- BA/BS in Marketing/Communications, Public Relations, or related field.
- 3-5 years' experience in the field •Excellent verbal and written, customer-service, organizational, and leadership skills.
- Proven leadership experience in any capacity—such as guiding a team, leading initiatives, or taking ownership of projects; experience working with students is a plus.
- Experience in managing and growing social media presence and analytics.
- Experience with programs including Google Analytics, Adobe Creative Suite/Canva, and social media management tools,
- Familiarity with marketing recreation and/or wellness to a community is a plus.