Marketing Producer
Job Summary/Description:
The Marketing Producer is an individual contributor with a diverse skill set, allowing for adaptation to the project, whether it be broadcast or digital, news promotion, or commercial client-driven. Incumbents are visual storytellers with strong skills in writing, cinematography, and editing. This position interacts with a creative team as well as a variety of internal and external stakeholders.
Duties/Responsibilities include (but are not limited to):
• Collaborate with the Marketing Director and/or the Creative Director to conceptualize and create content that will help expand our rapidly growing broadcast and digital media presence.
• Works with station clientele and account executives to write, shoot, and edit commercials.
• Also required to write, shoot, and produce promotional video, and multi-platform advertising for the station.
• Edits all own videos needed for their work using our editing software on a desktop computer, including but not limited to Adobe Premiere, Adobe Illustrator, Photoshop, After Effects, and Avid.
• Creates posts for social media and provides content for the web at the request of a digital content producer or another manager, including but not limited to Facebook, Twitter, and YouTube
Qualifications/Requirements:
• Bachelor’s Degree in Marketing, Advertising, Film/Video, or other related field preferred.
• Must provide a creative reel demonstrating advanced knowledge of video production, especially Adobe Creative Suite software.
• Previous professional experience or internship work in a creative environment, digital, or broadcast business preferred
• Experience with Facebook/Instagram/Twitter, Google Analytics
• Must be able to adapt to and adopt any new changes in the workplace that include things like new technology.
• Must be able to drive to meet with local clients and must possess a valid driver’s license.